The Bullseye Principle™ – Book Copy



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To get where you want to go you need to decide what it is you want. Then develop a strategy to get it, by setting realistic goals, stretching limits, learning from mistakes, solving problems, never losing sight of your target, and having the discipline to hit it.

This is The Bullseye Principle™.

Here’s what you will learn:
To adopt Barry’s famous trademark “No Is Negotiable®”. Never take no for an answer.
How to build a Vip loyalty club.
Data base marketing
Marketing without money
The power of event marketing
Brand building
Driving sale through regular customer contact
How to innovate-not imitate
Managing margins and increasing profits
Change is not a threat it’s an opportunity.
To be good, be better, to be the best.

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